Nanfang Daily Interview: "Standing on air" Huadu tourism

Nanfang Daily Interview: "Standing on air" Huadu tourism

　　With the arrival of "51", the Nanfang Daily reporter visited the flowers in advance, obviously felt the tourism boom is coming little before the holiday.

http://gz.southcn.com/content/2015-04/30/content_123359605.htma

Hibiscus Resort briefed reporters on the person in charge of planning the resort.

Huadu District Wanda cultural tourism city will become a tourist destination in southern China.

　　"This year canola flower bloom early, beginning the afternoon of New Year New Year's Day, red village began a traffic jam." Huadu Tourism Bureau official site inspections of the day just to remember this day to attract tourists during the six canola flower festival seven thousand. Impressive is the beginning of the sixth large group of American guests after dinner in a peasant village in the Red Village, also extra point table meal package, installed by plane back to the United States.

　　Now, sitting on the Guangzhou Baiyun International Airport, Huadu, attracting more and more international tourists. With the arrival of "51", the Nanfang Daily reporter visited the flowers in advance, obviously felt the tourism boom is coming little before the holiday.

　　It is worth noting that, Baiyun International Airport is being expanded last year, has just completed the third runway and put into use in 2014 passenger throughput of 54 million passengers, the pace of jurisdiction of Guangzhou Huadu North Station integrated transport hub construction to accelerate. Recently released "along the way" action programs also made it clear that strengthen Shanghai, Guangzhou and other international hub airports function. Political and economic observers have pointed out, the aforementioned factors gave Huadu tourism has brought new opportunities for development, let stand the "on air", in 2014 tourism revenue of 5.049 billion yuan, an increase of up to 43.51%.

　　In this year's district-wide meeting, deputy secretary of Huadu District, Mayor Lin Zhongjian also noted that the current domestic tourism market has become increasingly popular, the city started construction of Huadu text brigade leading the project, will effectively promote the region's tourism resources in-depth development, promoting the development of modern service industry, to promote the main city of the region to accelerate the development of CBD, is conducive to accelerating the development of Huadu new economic growth point.

Opportunity

Hot tourism market

　　Swiss mountain village in Huadu red record farm village, shopkeeper Li Shaorui a "Gem": neck tied with a thick necklace, designer belt around his waist. However, a few years ago, Li Shaorui or foreign restaurant workers. With tourism booming up after the red village, he returned home to open the village's first farmhouse restaurant, business is very good, on weekdays on weekends to earn two or three thousand dollars a day, when the canola flower festival business is hot, one day for Houston more than 10,000 yuan, and is currently building a second home accommodation features both farm village.

　　Canola flower bloom early this year during the Spring Festival, the village on the fiery red up. Red village branch secretary 韩作庭 said that during the 2015 Chinese New Year red village tourists 50,000 passengers during this year's canola flower festival attracts thousands of visitors daily visitors 6-7, received a total of 250,000 passengers. Among them, let 李绍瑞 impressed by the big beginning of the sixth group of American guests after dinner at their farmhouse in the village, but also extra point table food packaging, bottles and fly back to the United States.

　　Today, visitors to the Red Village, in addition to the Pearl River Delta region, there are many outside the province as well as foreign tourists.

　　Because sitting on one of the three major domestic hub airport Baiyun International Airport, Huadu attracts many international tourists.

　　In the area of Dragon Lake resort area Huadong, resorts relevant person in charge told reporters Feng micro, resort in cooperation with FedEx to provide hospitality services to its pilots, pilots. "We come here in the morning, you can see these foreign pilots jog in the scenic area." This is just part of the year will be able to bring 4000 consumption rooms.

　　Dragon Lake resort area relevant person in charge said they Guangzhou Baiyun International Airport is only 15 minutes drive away, so seize the "72 hours transit visa" policy opportunities, with China Southern Airlines, gztc cooperation, attracting Europe, Japan and South Korea and other international tourists to leisure. In addition, there are still national and international trade fairs, academic activities held here every year get three or four thousand million in revenue, accounting for about one-third of Dragon Lake Princess Hotel revenues, in addition to individual travelers and travel agents with to income.

　　It is worth noting that, Baiyun International Airport is being expanded last year, has just completed the third runway and put into use in 2014 passenger throughput of 54 million passengers, the pace of jurisdiction of Guangzhou Huadu North Station integrated transport hub construction to accelerate. This year, "along the way" action programs also made it clear that strengthen Shanghai, Guangzhou and other international hub airports function. Political and economic observers have pointed out, the aforementioned factors gave Huadu tourism has brought new opportunities for development, let sit "on the air."

　　Dai Bin, president of China Tourism Research Institute, referring to "along the way" to the tourism opportunities, noted that the frequency of air routes, sea routes and land transportation will further encryption, will effectively alleviate the space tourist destinations for each other accessibility constraints, in order to effectively promote the cross-border flow of tourists.

　　According to the National Tourism Administration expects, "Thirteen Five" period, China will be "along the way" along the national transport 150 million outbound tourists from China, $ 200 billion in tourism spending. At the same time along the country will attract 85 million visitors to China travel, stimulating tourist spending $ 110 billion.

　　From the domestic market, the tourism market has shown a hot state. 2014 annual domestic tourists 3.61 billion passengers, an increase of 10.7% over the previous year, domestic tourism income 3.0312 trillion yuan, an increase of 15.4%.

Specific to the Huadu District, the district Qiu Suntak Tourism Bureau, said tourism revenue in 2014 was 5.049 billion yuan, but its growth rate is as high as 43.51%; while tourists 9,028,200 passengers, an increase of 10.1%.

Space

"Huadu Tourism promising"

　　Deputy Secretary-General of Guangdong Provincial Tourism Association, Zhou Zhihong opinion, Huadu development of tourism has four advantages: First, that the good location traffic conditions, airports, high-speed rail, high-speed and taste, light rail has been in the planning and construction; two is that a good ecological environment, Dragon Lake, Prince Hill, Hibiscus peaks, vanilla world, red village, etc., have a certain visibility and reputation; third is a certain historical and cultural connotation, the former residence of Hong Xiuquan, Pangu Temple, Yew Dr. Temple, Yuen Yuen Taoist and other monuments; fourth has a certain industrial base, automobiles, leather goods, jewelry industry has a certain competitiveness, the emergence of Stones Mineral Park as the representative of the industrial tourism products.

　　"In addition, plans to invest 50 billion yuan Wanda Wanda cultural tourist city located in Huadu, Huadu and Guangzhou will profoundly change the structure and status of tourism." Zhou Zhihong said.

Zhou Zhihong said Wanda cultural tourism town construction was started in 2014. According to reports, the city of Guangzhou Wanda text brigade is expected to put into use in 2018, the project planning of Wanda Mao, outdoor theme parks, performing arts theater, hotel groups, Bar Street and other formats, concentrated expression of the innovations Wanda cultural tourism industry, in which a plurality Wanda format in the world's first, and fully reflects the Guangdong culture, planning and design to achieve world-class.

　　In skiing paradise, for example, introduces Wanda said, the museum is the world's latest fourth-generation ski museum has four ski runs, 460 meters up the slopes, a vertical drop of 66 meters, can accommodate 3,000 people skiing and entertainment snow. This format in southern China and Southeast Asia have become very attractive. Wanda whole trip later built the city can accommodate 55,000 visitors, day accommodation was 100,000 people, it is expected to amount 20 million annual tourists trips, the direct creation of 35,000 jobs, culture and tourism income of 5.0 billion.

　　However, before Wanda Culture Travel City project put into use, Huadu Guangzhou travel in a large proportion of the territory is not high.

　　Figures show that in 2014, Guangzhou City, the total tourism revenue 252.182 billion yuan, 162 million tourists trips, tourism revenue and the same annual flowers and the number of tourists, this big cake in Guangzhou, the proportion of approximately 2% and 6%. And near Huadu, Conghua 2014 tourism revenue has exceeded 70 billion yuan, has reached 6.3 billion yuan Zengcheng, Huadu more than 10 billion yuan.

　　Rich in tourism resources but tourism income is not high, which is the development of tourism in Huadu problem must be solved. In this regard, Huadu Tourist Board does not avoid conflict, but to confront one of the problems: on the one hand, the development of eco-tourism is still room for improvement, no new depth leisure brand development, marketing efforts into the development of inadequate facilities and insufficient as a constraint to the development of ecological tourism "bottleneck"; on the other hand, not many tourist products, failed to form a high-quality tourism product projects, tourism infrastructure and facilities construction a little lag.

　　In this regard, Guangdong new space tourism Planning and Design Institute executive president, chief planner Liu Haitao said Huadu tourism development must abandon the "small" ideas, to "gather into a fist means" go "big and beautiful" way .

　　"There are peaks north of Piedmont travel Hibiscus Avenue, Dragon Lake resort area and the Red Village and other famous attractions, but fragmentation between the various attractions, will inevitably lead to the homogenization of competition." Liu Haitao said, comparatively speaking, the south in Guangdong Province Kunshan, Xiqiao Hill project is to have a unified planning, especially Nankunshan implementation of the overall development, so that resources are used effectively. The nearby Huadu and Qingyuan, Huadu has similar eco-tourism resources, Huadu if you do not do the planning and development as soon as possible, will face the tourists are attracted Qingyuan past.

　　To this end, Liu Haitao proposal, Huadu tourism development must adhere to generous, big pattern, you can set up a unified development agencies, the prince mountain area for the overall planning and development, combined with the characteristics of Huadu automobile industry developed, set up to meet the needs of tourists and other automobile camp .

　　Meanwhile, Liu Haitao believes, Huadu leather goods, jewelry, audio and other industries are airport property, just to play Baiyun International Airport advantages, these industries and tourism combined, can form large fashion industry, one can promote tourism development, on the other hand also expand industry visibility, enhance reputation. He said that if the aforementioned resources can integrate well, "Flora travel still promising."

Layout

The tourism promotion as a pillar industry

　　Looking at the country, tourism is presenting a new turn. Relevant national planning documents presented in the "five-second" period will initially develop tourism into a strategic pillar industry of the national economy.

　　And as a national center of the city, Guangzhou also made it clear that further promote the national comprehensive reform pilot tour to promote business travel combine text, to promote the development of tourism and other industrial integration, the construction of an international tourist destination and tourism hub, to tourism as a strategic pillar industries. This is the first time the Guangzhou tourism as a strategic pillar industry.

　　Under this new structure, Huadu tourism is brewing a new layout. Huadu District Tourism Bureau raised the idea in a proposal document in its drafting: "The tourism industry as pillar industries to create, promote the tourist city of Huadu metamorphosis."

　　That the above-mentioned documents, Huadu existing airport industry, automotive, leather and leather goods, jewelry, sound and light industries, a strong manufacturing changed Huadu, Huadu promoted from agriculture to the industrial area of the county by leaps and bounds. However, the service sector including tourism significantly better than the manufacturing sector, which is the short board Huadu economy must be filled in.

 "With Guangzhou Wanda text brigade stationed in the city of Huadu tourism industry will be re-activated, usher in a new surge of development."

　　It is estimated that the city of Guangzhou Wanda text brigade 25 million tourists each year, which Huadu is a huge challenge. In response to the upcoming summit of passengers, Huadu Tourism Bureau proposed the establishment of tourist information centers and high-standard construction tourist hub, tourist service center and product exhibition center, one can regulate the tourism market, on the other hand is the city's image display window, through the window allows visitors to experience culture in Huadu, linger and let Huadu cars, jewelry, leather goods, audio and other "flower made" to the world.

　　This idea coincides with Zhou Zhihong recommendations. Zhou Zhihong said the flower should give full play to the advantages of the international airport, and 72 hours to be fully integrated transit visa policy, building the province's tourist traffic hub, the huge aviation, high-speed rail passenger traffic into tourist flows, strengthen Huadu tourists distribution, information collection capabilities. On the one hand to optimize livable environment, building a quality living area, creating an ecological leisure and theme entertainment products, making Huadu become a tourist destination, on the other hand through the construction of tourist center, making Huadu become the province's tourist traffic and information exchange hub improve Huadu unique position in the Guangdong Tourism Spatial Structure.

　　"In the tourism shopping, flowers can be set up for national policy 'airport duty-free shopping center'." Zhou Zhihong recommendations should spend around airports, attracting tourism commodities and handicrafts manufacturing enterprises settled in Huadu, forming tourism product development and manufacturing center . The reporter learned from the Trade Bureau of Huadu, Huadu is starting this year, tourist shopping pilot, using the following $ 5,000 of goods not declared positive, attracting foreign tourists to buy flowers for leather goods and other fashion products, is expected to reach an annual sales of 6 100 million to 800 million yuan.

　　In addition, flowers will enhance the existing level of management and landscape quality. It is understood, Huadu existing national A-level scenic spots 6 and a large number of well-known tourist areas (spots), the next 3--5 years will be to build the Huadu 17 A-level scenic spots on this basis. Among them, the Hibiscus peaks scenic CMC vice chairman Zhu Jianwen said Hibiscus peaks are creating 4A scenic area, is currently under construction Reservoir Conservation inspections channel (plank construction) projects. 2015 will invest 19.66 million yuan to build the cliff, and for the completion of year-end. The project will become a new bright spot scenic, scenic tour completely changed appearance.

Expert advice

Dai Bin, president of China Tourism Research Institute:

The factors of production implanted airport

The airport turned into consumer space

　　Dai Bin, president of China Tourism Research Institute, said China's tourism development ushered in the golden period. 2014 annual domestic tourists 3.61 billion passengers in 2015 is expected to reach 40 million passengers. From the inbound point of view, in 2014 128 million passengers in 2015 will reach 130 million people. 2020, China's urban and rural residents per capita travel 4.5 times the market size more than 6 billion people. Based on this, Dai Bin believes that building an international tourist destination in Guangzhou is in line with the larger environment.

　　He said Guangzhou Baiyun Airport is the hub for the entire Asia-Pacific international airport, its non-aeronautical revenue has been greater than the airline industry revenue, and therefore how to increase the airport's internal spending power is the key. Not simply as airport transportation space, in fact, it is a consumer space.

　　Therefore, Dai Bin suggested rich airport in the forms, may apply to Taiwan Taoyuan International Airport, Charles de Gaulle Airport in France, Singapore Changi Airport to learn, develop airport economy, become tourist destination or point of consumption, and expand its internationally.

　　For Baiyun Airport it is located in Huadu District, how to develop tourism it? Dai Bin, must put resources where the needs of customers around the aviation to configure.

"Guests to the tourist destination, especially business travelers, such as opening an international conference at the airport, and some will finish carries the package left, some carrying clubs playing in the local." Said Dai Bin, around these guests Accommodation can be an issue, there are five-star hotel is not enough light, but also study the layout of the hotel. At the same time, he suggested that the factors of production implanted inside the airport, rather than flowing to the airport outside guests.

　　Executive President of Guangdong new space tourism Planning and Design Institute, chief planner Liu Haitao:

Huadu tourism development to be "generous", "Big pattern"

　　Executive President of Guangdong new space tourism Planning and Design Institute, Liu Haitao, chief planner suggested Huadu tourism development should abandon "small" ideas, take the "big and beautiful" way, take into consideration, a clear position, must avoid piecemeal practices, adhere to the "generous", "big pattern" and implementation of the overall planning and overall development, such as tourism Piedmont Avenue to the north of the mountains, according to the spatially continuous, functional complementation, the principle of interoperability of unified development, the formation of the whole plate, become the main battlefield of eco-tourism.

　　Liu Haitao said, can be closely integrated tourism and industry in Huadu Huadu.

　　Among them, the first industry and tourism combined, can develop tourism agriculture, allowing visitors to experience the process of agricultural products from farm to fork, while the existing "farmhouse", you can learn the development of Taiwan's high-end bed and breakfasts, the social capital and the villagers resources combine the implementation of rural empty houses into pieces to transform and upgrade the level of health, provide planning, investment guidelines.

　　Second industries can develop industrial tourism, such as upgrading existing Stones connotation, has evolved into jewelry small town, to learn from Haining China Leather City, the introduction of the designer, leather and leather city will fight the tourists love to go shopping, experience destination.

　　Tertiary industries, can learn Korean Incheon International Airport, Singapore Changi Airport, around the airport issue, attracting international transit passengers. According to border authorities in 2015 Baiyun International visitors accounted for travelers account for more than 20%, the international transfer of international travelers will more than 1.6 million people. For the passenger, Liu Haitao recommendations can lead 入欧特莱斯 discount brands, developing shopping.

　　In addition, Liu Haitao also suggested, Huadu, Guangzhou Huacheng contain "Flower" is also a good place to grow flowers and multiply, you can create an international flower fair, in stark flowers, Flower characteristics, attracting domestic and foreign tourists.

Author: Nanfang Daily reporter Huangshao Hong Maxi Sheng

Intern Wang Hualing correspondent Wang fines

Photo: Nanfang Daily reporter Liang Wenxiang